Raise Your Cup for Women Farmers

Recognize, Uplift, Invest in the women who farm the coffee and cocoa we all depend on.

OCTOBER 1–15, 2026

01 · Recognize

Meet the fifteen women

One story a day, in her own words. Read it, then share it.

Fifteen stories, each in her own words. Read them, then share them.

02 · Uplift

Raise your cup, bring two more

Post a photo with your cup, tell us why, and tag #RaiseYourCup.

03 · Invest

Give to women farmers

Support Equal Origins’ work with the women who farm coffee and cocoa.

You’re invited

Celebrate International Day of Rural Women

+ Raise Your Cup campaign highlights

Thursday, October 15 · 12:00 PM Eastern · about 45 minutes · on Zoom · Live Spanish–English interpretation

Hear from some of the women farmers in their own words, and raise one more cup together.

Recognize

Fifteen women.Fifteen days.

The grid fills one square each day beginning October 1. Each square opens her full story, in her language and in English.

From October 1 to 15, the grid filled one square each day. Each square opens her full story, in her language and in English.

    Uplift

    Raise your cup, bring two more

    1

    Raise your cup

    Take a photo with your coffee or chocolate.

    2

    Tell us why

    Share the story that moved you. Tag @equalorigins, #RaiseYourCup and #IYWF2026.

    3

    Bring two more

    Invite two people to do the same.

    Oct 1Launch · more than 100 cups raised
    Oct 5–9Café activation week
    Oct 15Closing celebration · International Day of Rural Women
    Closing celebrationOct 15International Day of Rural Women · 12 PM Eastern on Zoom. Hear from the women farmers, and raise one more cup together.Register

    Cafés, roasters and partners: host a tasting, feature coffees and chocolates that elevate women who farm, and use the campaign materials.

    Get the materials

    LAUNCH DAY · OCTOBER 1 · INTERNATIONAL COFFEE DAY

    We raised our cups · Levantamos nuestras tazas

    More than 100 people raised their cups together to launch Raise Your Cup.

    Más de 100 personas levantamos nuestras tazas juntas para lanzar Levanta tu taza.

    Watch the launch recording and see the global group photo below.
    Mira la grabación del lanzamiento y la foto grupal global abajo.

    Video-call tiles of launch participants raising coffee mugs during the Raise Your Cup launch on October 1, 2026.
    Toolkit

    Download your campaign materials

    Everything you need to participate is ready! Start with a guide, and then print your display kit. Print at home or take files to a local print shop for best results.

    For cafés, roasters & offices

    1 · Start with a guide

    • Café Activations

      One-page guide for cafés

    • Roaster & Office Activations

      One-page guide for roasters and workplaces

    2 · Print your display kit

    For sponsors & partners

    For everyone

    • How to Give

      Every way to give, at the café, at an event, or at work

    Invest

    All coffee is women’s coffee. All cocoa is women’s cocoa.

    Women farmers are essential to resilient supply chains. When women have access to resources, training and decision-making power, yields improve, quality strengthens and climate resilience increases.

    <5%

    In cocoa-producing regions, women receive less than 5% of agricultural extension services.

    Where the Origin Fund goes

    Beyond the campaign itself, the Origin Fund invests directly in women who farm coffee and cocoa. Every gift goes to partner farmer organizations: COPRACNIL in Honduras, SOPPEXCCA in Nicaragua, and coffee and cocoa farmer partners in Colombia.

    Each organization is putting its own Gender Equity Development Plan into action, built through Equal Origins’ Gender Equity Index. The plans are theirs. The Fund helps bring them to life.

    $10,750 raised and pledged toward our $15,000 goal by October 15.

    $10,900 raised toward our $15,000 goal.

    Share a story, grow the Fund. InterAmerican Coffee has pledged an additional $2,000 to the Origin Fund as Aurora’s story is shared. Help us get there by October 15.

    Campaign Sponsors

    Raise Your Cup is made possible by these companies and organizations.

    • Coffee Quality Institute
    • Café Moto
    • Sustainable Harvest
    • NG USA (Neumann Gruppe USA)
    • Guittard Chocolate Company
    • Peet's Coffee
    • Allegro Coffee
    • Ascension Coffee Roasters
    • BD Imports
    • Bent Barn Studio
    • Pacific Barista Series
    • Philz Coffee
    • Stumptown Coffee Roasters
    • T. Cross
      Branding + Consulting
    • Westrock Coffee

    With support for the International Year of the Woman Farmer from

    • Rich's Foundation
    • Inspire Brands
    • Corus International

    Become a campaign sponsor

    Partner with Equal Origins

    For press

    Raise Your Cup sharesshared the stories of women who farm the world’s coffee and cocoa, in their own words, one each day from October 1–15, 2026. The news release, logos, and high-resolution imagery are available below.

    Media contact

    Sylvia Tawse